“4 Signals It’s Time to Pivot” - Just released on Ubiquity University

Our latest free Ubiquity University video dives into what "pivoting" is and 4 specific signals entrepreneurs can use to know when it's time to pivot.

For startups, pivoting is an important part of navigating the challenges and complexities of the business world. While some see it as a sign of failure, pivoting is a strategic tool that can unlock growth. 

In our latest free Ubiquity University video, Ubiquity-backed Levl CEO and co-founder Daniel Zahavi shares the importance of pivoting, the thinking behind Levl’s own pivot, and the signs to look for that indicate it’s time for a startup to pivot: “4 Signals That It’s Time to Pivot”   

In this 22-minute Ubiquity University video (watch now), Daniel takes us through the following:

The Importance of Pivoting

• Pivoting – or making a fundamental change in your business strategy – is a crucial aspect of startup resilience. 

• Daniel’s startup Levl made its own successful pivot from the automotive industry to the telecom industry after initially overestimating the rate of product adoption in automotive.

• The sole responsibility of the CEO is making the business work. CEOs must put aside their egos and emotions & own up to mistakes and incorrect assumptions so that changes can be made.

4 Key Pivoting Signals 

1. Assumptions Become Invalid: recognizing as early as possible when your initial assumptions are incorrect is critical. 

   

2. Customer Feedback & Market Response: we must put aside our love for our own technology and understand what the customer likes and dislikes about the product.

3. Financial Stability Concerns: an unsustainable burn rate, challenges in raising funds, cost-revenue imbalances and investor concerns are all considerable indicators that a pivot is needed.

   

4. Innovation & Technological Advancements: failing to innovate or keep pace with technology trends can be fatal for a startup. 

Ubiquity University: free, short videos for early-stage startups

We built Ubiquity University to unlock growth for early-stage startup leaders by sharing the latest knowledge and advice for pre-seed, seed, and Series A stage entrepreneurs. We have dozens of free, short (5-15 minute) practical videos that dive into key concepts, mindset shifts, and tactical advice to help startup leaders grow and develop. Our speakers include the sharpest technical and business experts from the Ubiquity Extended Team and beyond. If you know individuals who would benefit from Ubiquity University, please pass this along.

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Ubiquity Ventures — led by Sunil Nagaraj — is a seed-stage venture capital firm focused on startups solving real-world physical problems with "software beyond the screen", often using smart hardware or machine learning.

 If your startup fits this description, fill out the 60-second Ubiquity pitch form and you’ll hear back shortly.